NCAA Final Four Has Cinderella, Big Names, A Feisty Nun – But Ratings Lag
Today’s NCAA college basketball Final Four in San Antonio has all the elements that make for compelling stories: A charismatic 98-year-old nun who provides pre-game strategy; a Cinderella team coming out of nowhere to successfully take on the big boys of college hoops; and established traditional basketball powers with deep fan bases returning for another crack at a championship. Loyola-Chicago is the Cinderella team, appearing in the Final Four for the first time…
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