Netflix Ad-Supported Tier Will Have Better Economics Than Ad-Free One, COO Greg Peters Says

The economics of Netflix’s forthcoming ad-supported tier will be more favorable than those of its primary ad-free one, one senior executive indicated during the company’s second-quarter earnings interview. Greg Peters, the company’s head of product and chief operating officer, offered detailed commentary about the strategic push into advertising. Co-CEO Reed Hastings stunned the entertainment industry, […]

from Deadline https://ift.tt/mzsQilE

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